Our Work
We go where others won’t. Here’s what happens when organizations are brave enough to lead with love.
Unchained At Last
Sector: Nonprofit advocacy
Work: Urgent social media + PR campaign
The Situation
Unchained At Last is the only organization in the United States dedicated to helping women and girls escape forced and child marriage. Founded by a survivor, operating on a small team, they needed to own the national conversation at a critical legislative moment — fast.
The Work
We designed and launched an urgent social media and PR campaign from scratch. We built an action plan to activate their existing supporter base, identified the media opportunities that would amplify their message at the highest levels, and positioned Unchained At Last to lead the conversation — not just participate in it.
The Result
1,000% increase in impressions — in the first week.
Unchained At Last earned national press coverage and cemented their position as the leading voice on forced and child marriage in the United States.
Peloton
Sector: Fitness / consumer brand
Work: Plus-size inclusion strategy
“CEO Kara Richardson Whitely’s authority in this domain, grounded in both lived experience and expertise in body inclusion and weight stigma, is unparalleled.
We gained practical steps as well as awareness of the significance of body diversity.”
The Situation
Peloton wanted to authentically position itself for bodies of all sizes — not as a marketing campaign, but as a genuine shift in how the brand showed up for people in larger bodies.
The Work
Kara led a strategic consultation that equipped Peloton’s communications and marketing teams with practical tools, cultural awareness, and actionable steps toward body inclusion — centered on lived experience, data, and eliminating the hidden friction points that alienate plus-size customers.
The Result
✓ 1,000+ event RSVPs. Enhanced Reputation: The Body Appreciation event organized by The Gorgeous Agency resulted in the creation of social proof in the form of UGC by high-profile, body-diverse influencers, further promoting Peloton's commitment to inclusivity.
✓ Increased Engagement: The workshops led by The Gorgeous Agency enabled Peloton's teams to have necessary conversations, fostering a deeper understanding of and respect for weight stigma, diet culture, and body inclusivity.
✓ Strengthened Communication Strategy: The Peloton team gained valuable insights into best practices and language use for body inclusivity, ensuring Marketing and PR are sensitive, inclusive, and resonant with their audience.
Jolt.Film
Sector: Independent media / social impact
Work: Audience-building + influencer strategy
The Situation
Jolt is an AI-powered streaming platform connecting independent, socially urgent films with values-aligned audiences. They needed to build a large, passionate community around the film Your Fat Friend — without a paid media budget.
The Work
We identified and activated influencers already passionate about the film’s subject matter, turning their audiences into Jolt’s. We created online events that gave people a reason to show up, invite others, and stay engaged.
“You’re taking on an agency that becomes like a partner to you in every way. Kara was willing to go to extraordinary lengths to make this work, to keep trying new strategies, and to really embed herself with our team. ”
The Result
1,000,000+ organic followers.
1,000+ event RSVPs.
$0 in paid media.
By finding the people who already cared, we built a movement — not just an audience.
Carter Smile
Sector: Healthcare
Work: Strategic marketing sprint & roadmap
The Situation
Carter Smile is an extraordinary pediatric dental practice built on genuine community care. Without a clear marketing direction, the depth of their story wasn’t reaching the families who needed them most.
The Work
We conducted a deep discovery process to understand what makes Carter Smile exceptional — and what their clients love about them: their values, their community, their patient experience, and their vision. From that foundation, we built a comprehensive marketing plan with messaging that matched the warmth and care they bring to every appointment.
The Result
A complete marketing roadmap — and a brand voice that finally matches the practice.
Carter Smile now shows up consistently for the families they serve, with a strategy grounded in who they actually are.