Our Work
Three ways we work with brands
Speaking & Training
The introduction to belonging that builds internal awareness and buy-in
Keynotes
Hands-on workshops
Comms Training
Group and 1:1
Strategic Consulting
Our expertise in belonging guides brand operations toward tangible success
Customer journey workshops
Brand books
Policy review
Leadership advisory
Content Strategy
Strategy becomes what customers feel and turns belonging into revenue
Language guides
Campaigns
Influencer curation
PR
Speaking and workshops open the conversation. Consulting and content strategy are where we actually move the needle.
We go where others won’t. Here’s what happens when organizations are brave enough to lead with love.
Scroll to see how we’ve worked with partners across industries
RETAIL
Peloton
Sector: Fitness & Apparel
Work: Plus-size inclusion strategy
The Assignment
Peloton wanted to authentically position itself for bodies of all sizes — not as a marketing campaign, but as a genuine shift in how the brand showed up for people in larger bodies.
Kara led a strategic series of trainings, workshops, and events that equipped Peloton’s communications and marketing teams with practical tools, cultural awareness, and actionable steps toward body inclusion — centered on lived experience, data, and eliminating the hidden friction points that alienate plus-size customers.
The Results
✓ Sold-out event & Broadened Representation
The Body Appreciation event organized by The Gorgeous Agency resulted in the creation of social proof in the form of UGC by high-profile, body-diverse influencers, further promoting Peloton's commitment to inclusivity. Members saw instructors and stories that reflected diverse body types and fitness levels, fostering trust and relatability.
✓ Increased Engagement
The workshops led by The Gorgeous Agency enabled Peloton's teams to have necessary conversations, fostering a deeper understanding of and respect for weight stigma, diet culture, and body inclusivity.
✓ Genuine Communication Strategy
Positive, progress-focused language encouraged members to engage more consistently, as the Peloton team gained valuable insights into best practices and language use for genuine belonging.
CEO Kara Richardson Whitely’s authority in this domain, grounded in both lived experience and expertise in body inclusion and weight stigma, is unparalleled.
We gained practical steps as well as awareness of the significance of body diversity.
BEN BOYD
SVP Global Communications,
Peloton Interactive
Sector: Apparel
Work: Keynote & Customer Journey Workshop
Carhartt
The Assignment
An immersive workshop guiding the Carhartt Women’s Team about how to communicate and celebrate their more inclusive sizing and commitment to the plus-size customer.
The Results
✓ Expanded Market Reach
Inclusive sizing opened products to a broader customer base.
✓ Enhanced Shopping Experience
Staff training improved personalization and customer satisfaction.
✓ Stronger Loyalty
Customers felt valued, driving word-of-mouth and brand affinity.
“We have had so much positive feedback from our team about the workshop with Kara.
Her presentation was a much needed breath of fresh air, and the team left feeling inspired and energized by her story and industry insights.
SAMANTHA DENTON
Carhartt, Vice President
Women’s Product, Brand, Strategy
TRAVEL
Discover Puerto Rico
Sector: Tourism
Work: Customer Journey Workshop & Brand Book
The Assignment
An in-depth Customer Journey Workshop culminating in a Gorgeous Brand Book. The aim was to keep the island’s sexy reputation, while making sure audiences knew all bodies were welcome. The elements included:
Image Guide
Language Guide
Customer Journey Workshop
Comprehensive Toolkit
Resource Guide
The Results
By blending Puerto Rico’s aspirational “sexy vibe” with body-inclusive storytelling, the campaign became more authentic, engaging, and broadly appealing, directly enhancing its effectiveness.
✓ Expanded Audience Reach
Showcasing a wider range of bodies made the destination feel welcoming and relatable to more travelers.
✓ Increased Engagement
Inclusive visuals and messaging boosted resonance on social media and drove stronger interest in visiting.
✓ Shifted Perceptions
By celebrating travelers of all sizes, the campaign challenged narrow beauty standards and reframed Puerto Rico’s “sexy” image as one that’s inclusive.
✓ Strengthened Brand Affinity
Travelers connected more deeply with the destination, fueling repeat visits and positive word-of-mouth.
Our team was genuinely impressed with the body inclusivity training from The Gorgeous Agency — we’ve participated in various inclusion-focused programs before, but this one stood out.
Kara and Alyssa created an environment where people who are often hesitant to engage felt encouraged to speak up and ask questions. The level of engagement we saw underscored just how valuable and necessary this conversation is for our team.
It inspired a collective commitment to take this learning further, sharing it with our partners to cultivate a truly inclusive environment. This training didn’t just educate, it sparked a movement within our team, and we’re eager to build on this momentum with The Gorgeous Agency.
HAYDIL RIVERA
Partnerships Marketing Director
Discover Puerto Rico
RICHARD GRAY
Senior VP of Inclusion and Accessibility, Visit Lauderdale
Kara gave the Visit Lauderdale team the insight and wisdom needed to take our accessibility initiatives to new heights
The presentation allows one to see life through a different lens and has been essential as we further our goal of removing travel barriers for “Everyone Under the Sun.”
Kara shows us the importance of shedding our unconscious biases and the power of seeing people for who they really are.”
HANNAH DEMAIO
VP Brand Strategy, Women Leading Travel & Hospitality
Kara touched on a topic of inclusivity that so many have not even considered. She was insightful, educational, honest, and authentic. She had the entire room of leaders captive during her keynote and gave every attendee something to think about and take back to their teams, no matter what department they lead. Kara is so wonderful to work with from start to end.
Non-Profit
Unchained At Last
Sector: Nonprofit advocacy
Work: Urgent social media + PR campaign
The Assignment
Unchained At Last is the only organization in the United States dedicated to helping women and girls escape forced and child marriage. Founded by a survivor, operating on a small team, they needed to own the national conversation at a critical legislative moment — fast.
The Work
We designed and launched an urgent social media and PR campaign from scratch. We built an action plan to activate their existing supporter base, identified the media opportunities that would amplify their message at the highest levels, and positioned Unchained At Last to lead the conversation — not just participate in it.
The Result
1,000% increase in impressions — in the first week.
Unchained At Last earned national press coverage and cemented their position as the leading voice on forced and child marriage in the United States.
“When we started working with Kara and The Gorgeous Agency, we knew we needed help reaching more people. What we didn't expect was how deeply they would understand the people we were trying to reach.
Kara's team never treated our survivors as statistics or our supporters as an audience to convert.
They treated every story with the care it deserved, and that emotional intelligence is what made people stop scrolling and start acting.
Fraidy Reiss
Founder & Executive Director, Unchained At Last
Healthcare
Carter Smile
The Assignment
Carter Smile is an extraordinary pediatric dental practice built on genuine community care. Without a clear marketing direction, the depth of their story wasn’t reaching the families who needed them most.
The Work
We conducted a deep discovery process to understand what makes Carter Smile exceptional — and what their clients love about them: their values, their community, their patient experience, and their vision. From that foundation, we built a comprehensive marketing plan with messaging that matched the warmth and care they bring to every appointment.
The Result
A complete marketing roadmap — and a brand voice that finally matches the practice.
Carter Smile now shows up consistently for the families they serve, with a strategy grounded in who they actually are.
The Gorgeous Agency works with organizations doing work that matters – and we get results.
Jolt.Film
Sector: Independent media / social impact
Work: Audience-building + influencer strategy
The Assignment
Jolt is an AI-powered streaming platform connecting independent, socially urgent films with values-aligned audiences. They needed to build a large, passionate community around the film Your Fat Friend — without a paid media budget.
The Work
We identified and activated influencers already passionate about the film’s subject matter, turning their audiences into Jolt’s. We created online events that gave people a reason to show up, invite others, and stay engaged.
The Result
1,000,000+ organic followers.
1,000+ event RSVPs.
$0 in paid media.
By finding the people who already cared, we built a movement — not just an audience.
“You’re taking on an agency that becomes like a partner to you in every way. Kara was willing to go to extraordinary lengths to make this work, to keep trying new strategies, and to really embed herself with our team. ”